Answer the below questions:
1. Describe the products or services you are trying to promote.
2. What is the tone of your brand? Describe its personality to us. For example, would you describe your brand to be professional, playful, educational, humorous, organic, luxurious, etc.?
3. How does social media fit into your brand’s growth plan?
4. Who are your ideal customers and why? What problems do they face?
5. Where are your ideal customers based geographically?
6. Please list your brand’s current social media pages (Instagram, Facebook, Twitter, TikTok, Pinterest, etc.).
7. What are your social media goals? Goals help us determine how well your social media strategy is performing so that we can identify areas which need improvement.
8. When is the best time to post your content?
9. What is your desired frequency of posting per day / week?
10. What resources do you have for content creation?
11. What type of content best engages with your audience? For example, do they like images, text, stories, reels, etc.?
12. How does your online presence compare to that of your competitors?
13. Who are your industry’s top social media and online influencers?
14. What are the most important keywords for your industry?
15. What do you expect from us as your Account Manager?
16. What are your goals of SMM: Increase Brand AwarenessIncrease Traffic to SiteIncrease EngagementSomething Else?
17. Provide 3 social media pages that are attractive to you. These pages can be out of your product’s / service’s scope.
18. How much input would you like to have with campaigns?
19. Would you like to tell us anything else?
Send
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